E-cards and Privacy
The world seems to always be interested in everyone’s privacy. There are many privacy issues that crop up, and people are apt to lose this one essential part of their lives. Today, there are other areas that have summonsed the interest of privacy advocates. Shopping cards have just become an addition to the list of items that pose privacy risks.
For quite some time, rumors have spread that supermarkets are collecting a wealth of data via electronic shopper cards, or e-cards. This collected information is used to link with other biometric technology. With just a little data processing, a person’s in-depth, personal database could be formed. This can all take place without the permission or knowledge of the person concerned.
You might ask how these shopping cards got onto the list of items that pose privacy risks. Investigations were conducted to find out how stores can tempt people into using their cards. Card experts say that e-cards do not have the big advantage of giving savings benefits to shoppers. They do not get real savings because the prices of the items that are included in the “deals” are, in fact, higher. Read Full Article
